Wagenbrenner Company Mini Wall Calendars
Perhaps my favorite project I did for the Wagenbrenner Company was a play on the standard tiny magnetic calendar that many realtors send out. The brokerage owner expressed interest in creating a photographic calendar that celebrated unique imagery and events in the Central Ohio area. I formed partnerships with two local photographers for the beautiful black and white images of local landmarks to be featured in the calendars. I compiled a list of unique events that are held in the Columbus area and tracked down the event dates as well as holidays for the upcoming year.
To allow for personalization by the agents, I created a variable imprint page so each agent who ordered the calendar could include a photo, short message, and digitized signature. I worked with a local printer to determine which stocks to use to make the calendar sturdy, but keep the weight of the piece down so the postage was not too pricey. The resulting calendars from 2010 and 2011 were fantastic items for agents to send out to their clients and we heard feedback from clients that they really enjoyed the mini wall calendars that celebrated the unique city we live in.
Client Wagenbrenner Company
Elements Design, sourcing local photographers, print management, event research